This intensive five-day course is designed to empower insurance professionals with the essential sales and marketing skills needed to thrive in a competitive market. Participants will learn how to build a robust sales pipeline, communicate value effectively, and close deals with confidence. The training moves beyond traditional sales techniques, incorporating modern digital marketing strategies and the principles of building long-lasting client relationships.
The curriculum is structured to provide a comprehensive view of the entire sales and marketing lifecycle. It begins with an overview of the industry's sales ecosystem before moving into the core sales process, from prospecting to closing. We'll explore critical skills like communication and negotiation, and then dive into modern topics such as digital marketing, social media strategies, and the importance of ethical sales practices. The course concludes with a focus on leadership, team management, and future trends in the insurance industry.
Who Should Attend the Training
Objectives of the Training
Upon completion of this course, participants will be able to:
Personal Benefits
Organizational Benefits
Training Methodology
The training employs a dynamic and interactive approach to ensure maximum engagement and knowledge retention. Methods include:
Trainer Experience
Our trainers are seasoned professionals with extensive experience in the insurance and financial services industries. They hold relevant certifications and have a proven track record of delivering high-quality, practical training. Their expertise ensures that the course content is not only theoretically sound but also rich with real-world application, providing participants with valuable insights and actionable skills.
Quality Statement
We are committed to providing exceptional training that meets and exceeds industry standards. Our courses are meticulously designed, regularly updated, and delivered by expert trainers to ensure you receive the most relevant and impactful knowledge available. Your professional growth is our primary goal.
Tailor-made courses
In addition to our standard offerings, we specialize in creating custom training programs designed to address the specific needs and challenges of your organization. Contact us to discuss how we can develop a course that perfectly aligns with your team's goals and objectives.
Course Duration: 5 days
Training fee: USD 1300
Module 1: The Sales and Marketing Ecosystem in Insurance
Module 2: The Insurance Sales Process
Module 3: Prospecting and Lead Generation
Module 4: Effective Communication and Negotiation Skills
Module 5: Digital Marketing for Insurance Professionals
Module 6: Building and Managing Client Relationships
Module 7: Sales Ethics, Regulation, and Compliance
Module 8: Sales Team Management and Motivation
Module 9: Product Knowledge and Value Proposition
Module 10: The Future of Insurance Sales
Requirements:
· Participants should be reasonably proficient in English.
· Applicants must live up to Armstrong Global Institute admission criteria.
Terms and Conditions
1. Discounts: Organizations sponsoring Four Participants will have the 5th attend Free
2. What is catered for by the Course Fees: Fees cater for all requirements for the training – Learning materials, Lunches, Teas, Snacks and Certification. All participants will additionally cater for their travel and accommodation expenses, visa application, insurance, and other personal expenses.
3. Certificate Awarded: Participants are awarded Certificates of Participation at the end of the training.
4. The program content shown here is for guidance purposes only. Our continuous course improvement process may lead to changes in topics and course structure.
5. Approval of Course: Our Programs are NITA Approved. Participating organizations can therefore claim reimbursement on fees paid in accordance with NITA Rules.
Booking for Training
Simply send an email to the Training Officer on training@armstrongglobalinstitute.com and we will send you a registration form. We advise you to book early to avoid missing a seat to this training.
Or call us on +254720272325 / +254725012095 / +254724452588
Payment Options
We provide 3 payment options, choose one for your convenience, and kindly make payments at least 5 days before the Training start date to reserve your seat:
1. Groups of 5 People and Above – Cheque Payments to: Armstrong Global Training & Development Center Limited should be paid in advance, 5 days to the training.
2. Invoice: We can send a bill directly to you or your company.
3. Deposit directly into Bank Account (Account details provided upon request)
Cancellation Policy
1. Payment for all courses includes a registration fee, which is non-refundable, and equals 15% of the total sum of the course fee.
2. Participants may cancel attendance 14 days or more prior to the training commencement date.
3. No refunds will be made 14 days or less before the training commencement date. However, participants who are unable to attend may opt to attend a similar training course at a later date or send a substitute participant provided the participation criteria have been met.
Tailor Made Courses
This training course can also be customized for your institution upon request for a minimum of 5 participants. You can have it conducted at our Training Centre or at a convenient location. For further inquiries, please contact us on Tel: +254720272325 / +254725012095 / +254724452588 or Email training@armstrongglobalinstitute.com
Accommodation and Airport Transfer
Accommodation and Airport Transfer is arranged upon request and at extra cost. For reservations contact the Training Officer on Email: training@armstrongglobalinstitute.com or on Tel: +254720272325 / +254725012095 / +254724452588
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Armstrong Global Institute
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